Blogging and vlogging are two forms of online content creation that have similar goals: to attract as many visitors as possible to a website or channel to raise awareness of an organization or an individual.
A blog or vlog can be used for various purposes, including hobbies, having fun, influencing, or curbing up sales. Vlogs may be found on various platforms, including YouTube, Viddler, Vimeo, DailyMotion, and Facebook, to name just a few.
Most successful bloggers and YouTube content creators use their online platforms as their major or minor source of income, which incurs costs of their own.
Having said that, it is necessary to be aware of which media is most suitable for you or your company and has the highest return on investment.
Let’s take a closer look and see.
Blog vs Vlog
In today’s day and age, many individuals are turning to the internet to begin earning money by starting their blog or YouTube channel. In fact, Youtube has been the most attractive career choice for millions of kids and young adults until TikTok took over.
While less attractive to the public, blogging has quickly become one of the most widespread ways for people to communicate online.
Blogs have gained in popularity since they are simple to launch and require a minimal financial commitment on the part of their authors.
You may even start a blog on many platforms like Wix or WordPress to get a taste for it. For vloggers, the most common platforms include Youtube, TikTok (or Vimeo if you decide to provide educational content.)
Unfortunately, having excellent writing abilities is no longer sufficient for building a successful blogging career. Blogging can be advantageous if you want to start a topic you and share some insights to your hobbies or events.
The information shared can be enriched visually and broken up into bullet points and paragraphs and even incorporate visual representations.
The blog is more similar to a journal in that it allows the writer to express their thoughts and ideas or provide information that may be deemed relevant by a certain set of readers.
This makes a blog a terrific revenue stream for sharing information and promoting different products and services associated with the informative content a blogger shares.
On the other hand, vlogging is simply sexier and more attractive for branding, but harder to execute. Video content is by far more convincing from a sales perspective.
Blog Vs. Vlog: Which Is Better For You?
Starting a video blog is a great idea for anyone who wants to become more well-known. You must start a blog, however, if you want to engage high-quality visitors, enhance your writing abilities, and build multiple online passive revenue streams.
If you already maintain a blog, you should seriously consider launching a channel on YouTube so that a wider audience may see your brand. At the end of the day, it is all defined by your personal interest whether you’d like to go blogging or vlogging.
What Is A Vlog For?
Think of the likes of Casey Neistat with over 11 million Youtube subscribers and you’ll have an idea of what a vlogger is.
Vlogging is a sort of blogging that has only been around for the past 2 decades, but it is already proving to be a more effective and quick medium for sharing one’s narrative in the form of little videos. Often referred to as a video blog or video log, a vlog represents information in the form of video rather than just the written text.
Perhaps it’s just a personal video journal of your day-to-day experience, an educational video, a customer review, or a marketing firm. Video blogs are among the most effective methods to tell your story.
They can be used for all kinds of different purposes. A video blog is very similar to a personal website or a social network account in that it allows users to post short videos regularly.
These films may be of anything, including the user performing something hilarious or offering knowledge on any topic they choose.
Because vlogging involves uploading files to the internet, it goes without saying that you will need a video camera. However, you do not need a camera that is of professional quality; a good camera on a smartphone would suffice.
You may reach your target audience more quickly by engaging effectively via video blogging, which may not be accomplished with the use of text or photos alone.
What Is A Blog For?
Blogging has unquestionably entered the realm of mainstream culture in the past two decades. It is the perfect venue for everyone to hear their opinion, build awareness, create revenue streams, and make passive income.
Creating a blog has become significantly easier and less expensive in recent years, with fewer and fewer costs to maintain your website. Most bloggers sign up to CMS’s (Content Management Systems) like Wix or Drupal, while others chose a web hosting platform like Bluehost or Hostgator to start their writing careers.
Benefits of blogging
Additionally, there is the possibility of broadening one’s network of contacts. Blogging in its more professional sense acts as a business in several ways, including generating leads, increasing traffic, and enhancing sales. In addition, you may promote your products through a blog, or you could just even launch your online storefront like an eCommerce store.
Both of these options are available to you. Potential is abundant for making money through blogging with various income stream:.
- Ad revenue
- Affiliate marketing
- Display advertising
- publish an sell an eBook
- Online course with Udemy, Course or Teachable
Blogging allows you to communicate with people who use the internet and is an exceptional tool for search engine optimization. It acts more of a lead generation for potential buyers who’d be interested in what you have to share.
Blogging allows you to generate fresh material, which search engines like, and then distribute to consumers. This broadens the audience that may access your blog and boosts your brand’s effect on the internet.
In addition, Google has confirmed that 15 percent of search queries haven’t been looked for before, which indicates that users are constantly interested in fresh content updates.
Which Is Easier To Start?
Vlogging is easier to start with a simple phone that has a decent camera. However it gets harder over time as you need to edit, shoot and plan your choreography.
On the other hand, in ordert to start a blog you need to launch and design your website. This is timeconsuming at the start but afterwards, written content will remain easier to create.
Vlogging, demands significantly more effort spent editing the videos. You could also consider purchasing video editing tools to assist you in producing high-quality videos for your video blog. Be sure to factor in the significant amount of time required to edit videos while making your career decision.
What Is More Profitable: A Blog Or A Vlog?
When it comes to the many ways one might generate income from either a blog or a vlog, there are some parallels to be found. For instance, both organizations generate money via advertising. Of course, before you can qualify with certain organizations like AdThrive, you need to have a certain number of followers or traffic on your site.
Let’s look at the numbers.
Both Youtube and Google help content creators monetize using Adsense. Both need to focus on SEO to boost organic traffic and both need to engage in creating sales funnels to generate more sales through product promos, affiliate marketing or running services.
On average Adsense payouts should be the same, however, video content earns slightly less than a blog. Rough estimates state thta
Adsense for bloggers, according to Codefuel pays around $4 to $6 per 1000 views.
Youtubers earnings for vloggers is less generous. YouTube shares 55% of its ad revenue with video creators and books an average of $7.60 per 1,000 ad views. That means you get about $4.18 for every 1,000 views of ads shown on your videos.
TikTokers who have reached a payment threshold of 10000 followers can start earning roughly 2 to 4 cents for every 1000 views.
It is simpler to generate money through affiliate marketing with blogs than with vlogs because everybody is more likely to comment on your link in your article than they are to click on your link in the video description of your vlog. If you want to keep things succinct, Vlogs are more lucrative than blogs if you have a large audience.
It is worth considering your personal preferences for content creation before delving deeper into blogging or vlogging. Blogging is generally easier and less costly to start, whereas vlogging draws a wider audience and can lead to more popularity with your audience.
From a monetization perspective, both fields are very competitive and usually, the top 5% of bloggers and vloggers can make enough money to eke out a good living. But in general bloggers with a strong knowledge of SEO and content marketing have a better chance of making a good living, whereas vloggers can rake in higher profits only once their videos go viral.